Grow rentals with marketing that converts

Online marketing built around how car rental works: customers search by pick-up date, location and vehicle class, and book through your website. RentVisie combines SEO, SEA, CRO, email marketing, business intelligence and data analysis, exclusively for rental companies, with one goal: turning traffic into bookings. Campaigns take your fleet, branches, seasons and booking behaviour into account. That way you get more bookings out of the fleet you already have, before you expand it.

By ranking for the rental searches that actually produce bookings, not for general traffic. That means technical SEO on your website and booking module, content for the searches renters make, and local visibility per branch, tuned to your fleet and location structure. SEO builds up gradually: results compound as more rental searches find your site, while paid search can capture demand directly in the meantime.

Campaigns are built on rental intent: keywords with high booking intent, pick-up dates and vehicle classes, complemented by remarketing for visitors who have not booked yet. So you pay for clicks from people who want to rent a car, not for general interest. SEA and remarketing can move faster than SEO and are measured weekly and adjusted to what produces bookings.

Improving, step by step, the path from visit to reservation on your website and in your booking funnel. We test, measure and improve every step: from the first page and choosing dates and vehicle to completing and paying for the booking. The goal is that a larger share of the visitors you already have actually books, without spending more on advertising.

Automated email journeys for quotes, extensions, upsells and win-backs, linked to your rental data. A customer with an open quote gets a reminder, a renter whose contract is ending gets an offer to extend, and a customer who has not rented for a long time gets a reason to come back. Because the messages come from your own rental data, every message is relevant to the recipient, with no manual work for your team.

With business intelligence dashboards that bring utilisation, channel mix and marketing ROI together: which channels produce bookings, what they cost and what they contribute to the utilisation of your fleet. In addition we analyse pricing, seasons and customer behaviour to find opportunities competitors miss. Your data is made understandable and actionable, so you take marketing decisions on numbers rather than gut feeling.

In four steps. First an audit of your channels, website, data and competitors. Then a plan: a clear roadmap with goals, budget and quick wins. Next the execution, in which campaigns, content and CRO go live and are measured weekly. Finally report and scale: transparent reporting and continuous optimisation of what works. It starts with a conversation in which we go through your growth ambition and current channels.